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1. BRIEFINGS &
SEMINARS
On-day point-of-decision
briefings
In-company round-tables and business breakfasts
In these short sessions, industry foresight
perspectives are brought to in-company
leadership discussions, and applied to a client's specific
decision making process, allowing
external perspectives to mesh with in-company and
industry wisdom as key decisions are being made.
2.
FACILITATED WORKSHOPS
"Deep Dives", Idea Factories, and Scenario Building
These are
longer-term engagements where managers surface
and critically explore their perspectives on
future market, industry, technology, and
regulatory conditions. While bringing
cross-industry future perspectives, the
facilitator is also a group catalyst –
helping a group unlock its own knowledge,
providing high-energy, interactive, creative
techniques to stimulate fresh thinking
(and hard-boiled rationalism to rein in future
fantasy) and then extracting and clarify key
learning.
Each workshop
is different, but a typical workshop may
go through the following phases:
Horizon Scanning:
identifying
and considering external forces, and how they
are influencing a particular industry, sector or
decision situation. The Future Studio's ongoing
horizon scanning process created in alliances
with other providers - is put at your disposal.
Scenario Building:
Proving
structures whereby decision-makers mentally
prepare for changing conditions. Rather than
predict the future, we challenge the assumptions
that underpin our "official view," and open up
the cone of plausible uncertainty which
institutions should plan for.
Determining Future Course:
Here we narrow down,
make choices,
and turn future concepts and insights into
tactical plans and action steps. This is
achieved, in part, through a
powerful set of tools for finding innovative
products and services (or policy changes) and
integrating them into existing offerings. Together, we link what’s effective today with what’s
achievable tomorrow, and create a path between the two.
This may typically involve, new product & service development; R&D planning and funding;
human resources development; M&A or other resources acquisition;
or financial restructuring.
3. EXECUTIVE EDUCATION
In-company training and short courses
Successful institutions build internal capacity
to integrate foresight leadership and innovation
into the firm's knowledge base and culture. We
provide leadership training in industry
foresight and applied innovation, going
beyond the classroom, to include on-the-job
training and executive coaching. The following
are sample seminars:
Critically Evaluating Forecasts
Highlights pitfalls and best practices in
forecasting. Attendees learn how to filter and
critically assess the forecasts they are exposed
to in the media, analyst reports, etc., and
extract the value they need.
Industry Foresight Toolbox
Provides a rigorous introduction to the toolbox
of methods for industry foresight, and how and
when to use each method. The focus is on tools
that allow managers to anticipate events, and feed
this knowledge into daily leadership
decision-making.
Planning Models and Methods
Provides an critical overview of strategic
planning practice, exposing problems and lessons
learned, and adding new principles from industry
foresight and innovation management to develop
future focused managers and build savvy company
planning initiatives.
Scenario Building & Scenario-based Strategy
Provides a thorough introduction to
scenario-building methodology - why and how to
do it, and how to use the results to
test plans and develop robust forward strategy.
Applied Innovation
Introduces various methods of industry and value
innovation — by which industry foresight is
applied to a company's current product set and
business model, in order to uncover and evaluate
new opportunities or open new industry space,
and turn foresight into action.
These in-company education solutions are
based on MBA and EMBA courses taught by Adam
Gordon, but are tailored to suit client needs, and can be
integrated with existing management development
and training processes, or with participation in
corporate universities.
Similar courses material has been developed for
public policy and government institutions.
4. RESEARCH & LEARNING
JOURNEYS
These are independently
researched studies of industries or topic areas.
They incorporate a broad synthesis of
current-future literature, and feature forecast
filtering techniques as outlines in the book "Future
Savvy." They also go into the real world
observe and evaluate cross-industry
future-oriented user preferences and practices. |
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